4Sep



If you’re thinking about starting a business, or helping an existing one to grow, then you’re probably already aware of the importance of planning. If you want to maximize your income then you really need to make sure that you plan to succeed.

But business planning doesn’t come naturally to all entrepreneurs. You may have some great ideas, but the practicalities involved in writing them all down, carrying out cash-flow forecasts, balance sheets and thinking about potential risks may seem far too daunting.

It might help you to know that there are plenty of people who feel the same way. Fortunately, there are some approaches that you can take that will make things easier. A great move that you can make right now is to find some online business plan software.

The brilliant advantage in making use of web-based planning software is that it makes things so much easier. You will be provided with a range of templates, examples and shortcuts. These will offer you important prompts, helping to ensure that you remember to include all of the most vital information.

They also allow you to see a standard way of setting out your plan structure (template). This is perfect if you’re looking to approach a bank manager, a venture capitalist or other professionals. They’ll be impressed that you’ve produced a document that includes a sound strategy, operation plan, financial projections, performance ratios, business valuation – everything that they need to see. What they may not realize is that you’ve been able to produce such a comprehensive set of data as a result of the online software application that you’ve used.

But a business plan isn’t simply something that should be used to impress a bank manager, or that should be filed away in a dusty cupboard. The best plans are those that are updated regularly, reflecting ongoing changes to the enterprise. They can provide you with the necessary focus to put your ideas into action.

By maintaining your project online, you, and your team members have easy access to it. This means that it will be a set of information that will be integral to your company, rather than something that’s seen as being peripheral.

As a result, your team will be able to constantly add new pieces of information to the project database. If your sales are better than expected, for instance, then you can immediately update your financial projections and see what impact the changing situation will have on the cash-flow or profitability. Such information can quickly prove to be invaluable. You will no longer be relying purely on estimates and hasty calculations.

Having a good business plan in place is all about securing the future of your enterprise. It’s a useful way of helping to ensure that you have a more secure future too. Modern on-line software is one way to make your business planning so much easier and more efficient. Make good use of web-based application for your planning and forecasting needs and you’ll be set for success.

25Jun



There are many resources on the Internet that can be sourced to find an outline or elements of a business plan. In addition there are also sites that provide an online template that one can complete. The big question, then, is which one to use.

We believe the right outline to use is the outline that will be acceptable to the target market of the business plan. Many years ago we assisted a client in drawing up a business plan. Lots of time and resources went into this process. When it was done we were asked to help present the plan to venture capitalists. To our surprise we were told that our format is not in line with their own guidelines. The results were that we were set back another two weeks.

In America most banks will accept a plan that is compiled based on the guidelines set out by the U.S. Small Business Administration. PaloAlto has also ensured that their business planning software was developed based on these guidelines.

In short the SBA’s guideline outlines the following nine areas that should be covered:

Executive Summary – a concise overview of the entire plan with a history of the company. Market Analysis – knowledge about the industry your business is in. Company Description – a high level look at how all of the different elements of your business fit together. Organization & Management – Organisational structure, ownership, profiles of the management team profiles, and the qualifications of the board of directors. Marketing & Sales Management – This outlines the process of how you will “create customers”. Service or Product Line – A description of what you are offering your customers stated in terms of the benefits it delivers. Funding Request – Statement of the funding you require. Financials – Including forecasted income statements, balance sheets, cash flow statements, and capital expenditure budgets. Appendix – Important information that creditors may ask for such as credit history, resumes of key managers, licenses, permits, patents etc.

In future articles we will delve a bit deeper into the various areas. In essence it is all about answering the following few questions after you have identified the audience for your business plan and their needs or requirements.

Who are we? Where are we now? Where do we want to be? How do we intend to get there? What do we need to achieve this?

As a first step you may try to find out what the requirements are of the people you want to present your plan to…

Happy planning. Make it a challenging, exciting and creative experience.

7May



A well written business plan is the backbone for moving a business in a new direction or beginning a new business. The Plan can be as little as one page to as big as a hundred pages. The process can be daunting and sometimes takes a long time. If you are writing a business plan the choice has been made to change your life, so use these few tips to make the process run a bit smoother.

A business plan is generally not written once, just to get money from a bank. It is a document that can be referred to and will help with the operations of the business. The business plan generally has three basic parts, the Business Plan, the Financial Plan and the Marketing Plan. Each part works together to present a whole business. Here are some tips to help.

Be enthusiastic with your words. The explanation of your unique selling opportunity and position must be clearly stated. The person that is reading the plan must be convinced that that the business will succeed.

Accuracy counts big time. Make sure that the enthusiasm is seen, but that the facts and figures tell an accurate story. Make sure that the skills and experience of the management team is correct and matches the industry that is being entered. Readers will want to know who the people.

Document all parts of the plan. Good record keeping is essential in developing a good plan. Note articles, facts, and figures with the source that you used to acquire the information. Claims that are unsubstantiated will generally not be tolerated by readers of your business plan.

Make sure that all assumptions are written out and clearly documented. It is ok to have assumption, just note where they are and rationalize them so the reader will know what is assumed and what is documented.

Think about Cash Flow, not profit. Where is the money coming from and where is it going. The profit will show itself when the cash flow is managed properly. Build the income statements and Balance sheets yourself. Make sure you know what is being entered in the business plan.

When developing the milestone plan, use generic months and years (month six, year 2). This will allow for changes to be made easier when the industry or economics change. Always develop an aggressive schedule that will impress potential investors.

8Feb



Knowing the basic massage techniques is only a small aspect of planning and running a massage therapy clinic. For your clinic to thrive, you must have some business skills to go along with your massage techniques as well. The most important starting point to determine your capacity to run a massage business is through a business plan for massage therapy.

Why a Plan is Important

For one to be successful in any endeavor, a plan is simply a necessity. Having one for such clinic will direct you towards more efficient and effective decisions as far as your business is concerned. A plan however is more than just a document to give you some peace of mind. Your business plan is crucial if you want to have a loan approved, if you want to convince a potential business partner or if you want to get sponsored support. A plan will tell the people who can help your business why it will pay to help you get your business on its feet.

The Basic Business Plan

Regardless of what business you’re planning, a basic plan for massage clinic is still the same as any other basic business plan. If you stick to the basic parts, you can have a comprehensive plan that is only 7-10 sections long.

A business plan for massage therapy can start with your vision, mission, goals and objectives. This part will tell your reader what you want to achieve, why you think you can achieve that and how much exactly do your financial goals amount to and when exactly can you achieve those goals.

What follows the first section is a detailed quantitative explanation of how you can reach you objectives. You can move on to explain start up costs, assets, liabilities, strategic business location, service descriptions, analysis of competition, market analysis, market strategies, strategy implementation, advertising, balance sheets and cash flow analysis.

A business plan for massage therapy clinic should also delve into technical aspects of the business. You would have to deal with statistical or mathematical data covering market segmentation, profit margins, market demography, pricing strategies, income projection and impact of competition among others.

A Course

Designing your own business plan for massage therapy clinic may be attainable to some but the truth is, some people may find it harder to do than others. Taking a massage therapy course will help. The real advantage of going to school to learn massage therapy is that most formal courses and schools offer business subjects. Your massage school then is your first major reputable source of information on how to come up with a good business plan for massage therapy. You just have to make sure that your school offers a fair coverage of business related concerns in their curriculum.

Taking a Direction

Going to a massage therapy school may provide you with the technical information on the massage business as an industry but you will still have to pay your bank and lending company a visit for a list of requirements. This way, you simply have to construct your plan according to their detailed requirements. The internet also has everything you need from no fuss business plan software to different sample drafts and templates.