11Dec



It’s likely that there are some skills (teaching, business, or writing) you would like to improve, so you can be more successful. Organizing your plans to build your skills will help you attain them more quickly. One approach to organizing is to use a three-ring binder.

The first thing to do is to write a list of everything you want to achieve. We’ll call these goals. Prioritize these goals and number them in order of importance on your paper: #1, #2, etc. Place this list in your binder.

Then write each goal on the list as a header on its own page. These pages, too, are placed into your binder. Under each page header, you will make subcategories (sub-goals) that are component parts you need to master in order to achieve your goals. These subgoals must be successfully completed to meet the goal listed in the header. Number each subgoal as a subcategory. Subgoals of #1 are listed: 1.1,1.2,1.3, etc.

Into your three-ring binder, in the section devoted to a each particular goal, place notes from phone conversations or readings, relevant letters, ads, or mailers you have received. These go immediately after the page on which you have written the corresponding goal and sub-goals. What would help you to meet the first subgoal (1.1) of goal #1 would then be classified #1.1 and placed first after the page with subgoal #1.1. What meets the second subgoal (1.2) is then placed next in the binder. Using this system, you will find many of the necessary resources you need to act upon are always at your fingertips.

Still need more explanation? Here’s a more detailed example:

On your master list, you might have written: 1. Learn how to make/use a cash flow statement.

On its own sheet, you would write as your header: 1.0 Learn how to make/use a cash flow statement. Then on the same sheet, you would brainstorm what you need to do to learn about cash flow. These ideas are your subgoals. This might include:

1.1 Search the Internet for cash-flow information; 1.2 Buy at least one book on the subject; 1.3 Talk to friends who have businesses: 1.4 Take a class.

The next page in your binder contains information that supports subgoal 1.1 (Search the Internet for information). Here you might include a list of web sites that discuss cash flow statements.

Following the contents on 1.1, place the info that pertains to 1.2 (Buy at least one book on the subject). A mailer you received on a small-business book, for instance, belongs here. Label the mailer 1.2. Also with 1.2, you might place a review of a cash-flow book you picked up from business section of the Sunday paper. Notes from your visit to the bookstore where you studied various cash-flow books are also kept here.

To support 1.3 (Talk to friends who have businesses), keep notes of a conversation a friend who talked to you about cash flow.

In this way, you keep everything together in one binder and have easy access to the information you need to make decisions.

This organizational tool of the business strategy plan simplifies the process, gives you achievable step-by-step goals, and makes it clear to your worried manager-self that your work is do-able and can pay off.

If you want success, you must plan for it. Following a business strategy plan will keep you on track, make your goals reachable, and improve your success.

8Dec



Step 1) Have a VISION for your Small Business. What exactly do you want to do? What is the specific niche or demographic do you want to go after? The vision should be focused, clear, concise, and very specific. Without a clear vision for your small business, you’ll be shooting hither and thither. You need to spend a good deal of time and deep thought creating a clear vision for your small business. Large businesses–and if you become a large business–have the luxury of marketing themselves to many demographics. Think of how many demographics Coca Cola markets to. You, on the other hand, as a small business owner, need to go after one or two very specific niches in order to be successful. That brings us to step 2.

Step 2) Create MONTHLY FINANCIAL OBJECTIVES. How much money do you need to make in January? in February? In all subsequent months of the year in order to make your investment worth your while? These need to be realistic financial objectives based upon marketing objectives. Have a goal with each marketing strategy you undertake and track your goals to see if they come to fruition. If not, modify the means of achieving the goals. Don’t be a pie-in-the-sky dreamer who thinks that their 15 flyers in local grocery stores is going to bring in $10,000 in revenue in the month of December for example. Entrepreneurialism is for realists–not idealists. That brings us to step 3.

Step 3) Detail your MONTHLY EXPENSES. What will your expenses be in January? in February? in all subsequent months of the year? These expenses needs to be as detailed and as accurate as possible. Set up different categories and subcategories for each expense. That brings us to step 4.

Step 4) Be ACCOUNTABLE to your business plan for the whole year, especially to your monthly and yearly revenue as well as your expenses. Modifying your marketing strategy is understandable if it’s not hitting your goals after 3 months; however, your yearly financial goals need to remain consistent. We’re in small business to provide a good service and make a good living so, by all means, don’t sacrifice one for the other.

I’m a professional business book how to writer. I meet with a lot of professionals in different industries to research and write the how to books. One thing remains the same: all owners advise writing and keeping to business plans. Business plans keep you grounded and accountable, enough said.

7Dec



When starting a small business venture, it pays off to be objective. You will need to capture your projections in a written format. These objectives are best captured in what is known as a business plan. This functions as your road map and furthermore, it helps you gauge, in the course of the venture, if you are still in the right track.

Making a business plan may be simple or difficult, depending on the nature and scope of operation of the enterprise. As you write it down, you get to capture your short term, medium term and long term goals. These goals are what help you determine whether the enterprise is realizing its dreams or not as it progresses. You also get to gauge the risks at hand and determine how to deal with them effectively.

On a larger scale, the plan helps you do a SWOT analysis. SWOT is an acronym for strengths, weaknesses, opportunities and threats. This means that you can be able to identify where the venture is doing well, where it is failing or facing challenges, whether it has room for growth and improvement as well as whether it is likely to be at risk by operating in a given way. By so doing you will be able to determine the best course of action.

Writing a plan for your venture should be guided by a number of principles. The first one is that, it must adhere to a given outline, bearing in mind that there are many other enterprises out there coming up with such plans as well. You must also have the audience in mind. Is the plan for funding purposes or for partnership? The depth will be determined by the audience.

6Dec



Writing a small business plan should be guided by some standard general principles. The plan will especially be useful when it comes to seeking funds for the enterprise. The tone of the plan should be appealing enough to attract prospective lenders. All the same, so much in the content of the plan will be determined by the type of funding that one is looking for. All this is about the target audience.

The outline of the plan needs to be standard depending on the target audience. Think through the audience carefully so that you can determine which plan to adopt. Once you are done with the outline, gather the necessary information on what should be covered in the plan. You need to describe the nature of the business, the scope, the number of years in operation, number of employees and names of partners or proprietor. If possible, also include the market growth and customer profiles.

The next bit is one that reflects on the financial position of the business. It also indicates how much the enterprise is asking for. The financial projections should be realistic and should be backed with solid data from your accountant if they are to be deemed as the correct position of the enterprise. A budget on how the enterprise plans to spend the amount acquired through the funding should also be included in this bit.

All the above details should then be captured in an executive summary. The essence is to capture the key points in each major section of the plan. Here, the payback requirements on the loan should also be highlighted. Review and edit the whole document, keeping in mind that this is the only shot you have got to make a good impression.

3Dec



If you want to buy a business, but don’t know how to create a business plan, then this article will show you how to get one done and ready within a few weeks.

Listen: In order to get a good business plan in your hands, you are going to have to do one of two things:

1.) Hire someone to do it for you

2.) Do it yourself

Now, if you hire somebody to write your business plan for you (and this is the ideal way of doing it), it will usually cost you between five or ten thousand dollars.

On the other hand, if you’re starting with little or no money of your own, and want to do it yourself, there’s a number of programs in the business section of your library that can help you. Most decent libraries will have CDs, books and computer programs you can use to put together a business plan.

Another way to do it yourself — and this is a little more “unconventional” — is to simply go online, put “business plan” into a search engine, and you will find dozens of companies that will give you samples of business plans (you can use as “templates”) — 100% free — because they’re trying to sell you financing or something like that.

Whatever the case, if you decide to go out and raise money to buy a business and don’t put together a business plan, the chances of you getting the money is zero and none. Luckily, it can be done for little or no money. But the ideal way is to hire someone who’s done them before (and has a track record of having created successful business plans) if possible.

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